All posts in “Sponsorship”

MELBOURNE INTERNATIONAL FILM FESTIVAL

June 24, 2012 / Comments Off

We’re delighted to be continuing our partnership with the iconic Melbourne International Film Festival (MIFF), as both a Festival Partner and Sponsorship Management Agency.

This year MIFF will premiere on August 2 and run through to August 19. Now in its 61st year, this major international event continues to host a feast of cinematic delicacies from over 50 countries, heavily garnished with a range of red carpet premieres, parties and special events within Melbourne’s CBD.

There are a number of different sponsorship categories and activation opportunities available, and as always, we’re very keen to chat to brands about bespoke ways of integrating and leveraging the various elements that make up the 17 day Festival. Opportunities range from product sampling through to Presenting Partner rights.

EQUESTRIAN VICTORIA’S MI3DE SPONSORSHIP DOCUMENT

May 24, 2012 / Comments Off

When it comes to taking a sponsorship property to the market, a polished and well-designed proposal can make all the difference. Equestrian Victoria recently enlisted 3 Degrees’ Graphic Design services to develop their sponsorship introductory document for the Olympic qualifying event, the Melbourne International 3 Day Event (MI3DE).

3 Degrees provided Equestrian Victoria with an all-encompassing, easy-to-read proposal that they could confidently present to potential sponsors of the MI3DE, the longest running three-day event in the Southern Hemisphere held at Werribee and a highlight on the Australian eventing rider’s calendar.

Comprising three phases; dressage, cross country and showjumping, Three Day Eventing is one of the most challenging and exciting equestrian sports.

Drawing on the prestige of Equestrian events, a high-end sporty look was used to create modern spacious layouts. With the use of high quality photographs, each page was brought to life.

We loved working with the ladies at Equestrian Victoria and are looking forward to helping them secure new sponsors.

audi sponsorship

NEW SPONSORS FOR MIFF

February 24, 2012 / Comments Off

The 3 Degrees Sponsorship team is proud to have secured Audi as the Presenting Partner to the Opening Night of the Melbourne International Film Festival (MIFF), Australia’s largest film festival and an icon on the Victorian cultural calendar.

Audi first dipped their toe in the water as an official vehicle supplier for MIFF in 2010 when 3 Degrees approached them to supply courtesy vehicles for celebrities and VIP guests. This relationship, having since grown to Presenting Partner status, is a true reflection of how proud we are of our long term approach to nurturing mutually beneficial sponsorship collaborations.

As part of the 2012 Festival, 3 Degrees have also secured Dutch beer brand Grolsch as the Official Beer Supplier and Presenting Partner for “MIFF Shorts” on an initial 3 year term. MIFF Shorts is one of the most highly regarded and long-standing short film competitions in the Asia Pacific region and regularly attracts the best short films from around the world.

The Festival begins on August 2 with what we know will be an amazing Opening Night production…. because we’re also the event producers – thanks MIFF, we love working with you.

WORKING WITH THE FISHES

December 24, 2011 / Comments Off

Our lucky sponsorship team recently had the privilege of working with the Sydney Attractions Group, starting with an initial 3 day site visit and comprehensive venue equity review on each of their major attractions including the Sydney Aquarium, Sydney Wildlife World, Sydney Tower and Manly Ocean World. Sydney Attractions Group is one of Australia’s most popular entertainment groups, bringing in millions of tourists each year and now very equipped to commercialize their assets accordingly.

Working over a two month fixed term contract our sponsorship team were requested to produce a strategic review, evaluation and recommendation on further commercialising their properties through sponsorship and commercial rights. We enjoyed our time with SAG and are now looking for other sponsorship project consulting work to feed Nancy and her team.

Gucci Spring Racing Carnival

GUCCI GLAMOUR AT SPRING RACING CARNIVAL

October 24, 2011 / Comments Off

We were thrilled to be working with Gucci yet again this year, hosting the exclusive Gucci Private Suite at the Melbourne Spring Racing Carnival. Friends of Gucci and special guests enjoyed VIP treatment over the traditional three days of racing – Derby, Cup and Oaks Days.

The suite exuded a sense of luxury and sophistication in true Gucci style. Perched on the Hill Stand and overlooking the finishing line, guests were able to enjoy a panoramic view of the iconic Flemington Racecourse. Melbourne hatted restaurant Il Bacaro tantalised our tastebuds with their culinary delights while champagne poured freely all day. Twilight heartthrob Xavier Samuel and the stunning Lindy Klim were among our special guests at the Gucci suite.

Everyone at 3 Degrees had the pleasure of being involved in this amazing event, providing graphic design, sponsorship, PR, and events services.

Photography was a crucial element to the success of the suite, and our own Jarrah Kammoora had the privilege of working as the exclusive Gucci photographer for his third year. Jarrah was able to meet Gucci’s needs of both event and PR photography across three days of racing festivities.

RASV ROYAL MELBOURNE FINE FOOD AWARD

September 24, 2011 / Comments Off

Australia’s most celebrated fine food event, the Royal Melbourne Fine Food Awards showcases Victoria’s horticultural, agricultural and commercial food strengths by rewarding industry best practice and excellence. Our sponsorship team was pleased to be involved in securing and managing the sponsorship for this prestigious event for the third year in a row and thank Spotless, Dairy Australia and Plasdene Glass-Pak for their generous support.

The Royal Melbourne Fine Food Awards Presentation Luncheon was held at the Melbourne Showgrounds on Tuesday 27 September. The event celebrated the success of the award winning producers and offered a delicious menu that showcased samples of the 2011 award winning products.

Twenty-six trophy winners were announced on the day, with the luncheon providing a unique opportunity for sponsors, government and industry representatives to network and celebrate the current year’s winners.

CIRQUE DU SOLEIL BACK IN AUSTRALIA

April 24, 2011 / Comments Off

Australia and New Zealand welcomes back Cirque du Soleil, this time bringing one of the company’s earliest and most popular shows to arenas across 10 cities. 

The latest tour of Saltimbanco will open in Perth on 21st of April before moving through Australia’s major cities and ending in Auckland and Christchurch in September. 3 Degrees have been working with Cirque du Soleil to secure a range of sponsors and commercial partners for the tour after their Australian office was closed in early 2010. Australians have embraced every show since Cirque du Soleil first graced our shores over 10 years ago and this tour is expected to be no different.

CBA PARTNERS WITH THE ROYAL MELBOURNE SHOW

January 24, 2011 / Comments Off

Our sponsorship team is pleased to announce the Commonwealth Bank of Australia as a new Principal Partner of the Royal Melbourne Show, Victoria’s largest and longest running annual community event attracting more than 500,000 visitors each year.

Commonwealth Bank’s initial three year partnership will have a strong focus on its commitment to Regional Victoria, by also sponsoring the Royal Melbourne Dairy Show which takes place prior to the Royal Melbourne Show at the Showgrounds. In addition, Commonwealth Bank will sponsor the Farm Discovery Trail, a free Melbourne Show activity for children to learn more about agriculture and farm experiences in a fun way.

The Royal Melbourne Show brings the very best of the country to the city for 11 action packed days of agricultural competitions, educational activities, thrilling entertainment, carnival rides, showbags and more.

THE ROYAL MELBOURNE SHOW

June 24, 2010 / Comments Off

Almost 500,000 people flocked to the Melbourne Showgrounds this year to be a part of the Royal Melbourne Show, Victoria’s largest annual community entertainment event. With the support of major brands such as NAB, Coca-Cola, Woolworths and Advance Pet Care, the Melbourne Show continues to bring a taste of country life to the city.

The magnificent Grand Pavilion also showcased the best regional produce including the Woolworths Fresh Food Showcase, Yarra Valley Regional Display and a host of other amazing food displays. A spectacular fireworks show each night closed a day of rides, animals, showbags, music, food and family fun.

MELBOURNE INTERNATIONAL FILM FESTIVAL IS COMING!

March 17, 2010 / Comments Off

This July, the latest and most exciting cinema from around the world comes to Melbourne as part of MIFF, Australia’s oldest and largest screen culture event. MIFF features a full schedule of red carpet premieres, parties and special events, and 3 Degrees is proud to be working to create opportunities for Melbourne brands and businesses to align themselves with this iconic festival.