We were recently given the opportunity to create a new style guide for the Victoria and Tasmania branches of Master Painters Australia.

The main aim of the rebrand was to bring some much needed cohesion to the existing stationery, print collateral and members kits which overtime had become busy and disjointed with the logo being the only element tying each piece together.

Bright primary colours were retained from the unaltered logo to tie in the original brand while a modern slab serif font family brought a strong, casual yet professional look to the communications.

Overall the result is modern, vibrant strong and most importantly consistent across all communications.